Digital Marketing

Cloud-Native Upgrade Practices for Big Data Platforms in the Digital Marketing Industry

This article introduces the practical experience of the cloud-native upgrade of big data platforms in the digital marketing industry.

[Infographic] Accelerate Digitization in Retail Services with Alibaba Cloud

Learn how to accelerate digitization in retail services with Alibaba Cloud through five steps.

Use Case | Precision Marketing with Low-Cost: Game Publisher Best Practices

This article explains how a gaming company used Alibaba Cloud products to expand its business.

Alibaba Cloud and Salesforce Announce Plan to Launch Salesforce Social Commerce

Together, Alibaba Cloud and Salesforce will work to help brands succeed in China.

8 Things Customers Expect When Interacting with Brands Digitally

In this blog, we'll explore the key factors that influence customer experience and discuss how brands can to stay ahead of the competition through digital transformation.

Digital Marketing: A Cost-Saving Way to Communicate with Consumers

This article describes the definition of Digital Marketing and its features.

Consumer Insights: Empowering Customer 360 and Precision Marketing with Data Intelligence

This article outlines what Alibaba Cloud Consumer Insights solution is, and why you should be thinking about using it in your own business.

7 Tips to Take Your Digital Marketing to The Next Level

Today in this post, we will discuss such seven tips to help you take your digital marketing to the next level.

10 Search Engine Optimization Tips to Improve Your Rankings

In this article, we will show you some useful tips to enhance search engine rankings for your website

How to Create an Effective Sales Funnel?

This post will discuss the pathway to building a strategic sales funnel, which can be a game-changer for you.

Why Cloud Computing Can Help SMEs Thrive

Alibaba Cloud can help SMEs to get noticed in the crowded e-commerce space where multinationals often lead the way through our powerful e-commerce solutions.

How Alibaba Cloud Can Help Gather Clear Consumer Insights

This blog explores how big data can help you improve your digital marketing efforts by building a better understanding of customers through data.

How Companies Use Global Live Streaming to Grow and Adapt

In this blog, we'll discuss how live streaming and video content can extend your business' reach, engage stakeholders and employees and connect with customers around the world.

Building Highly Scalable Marketing Campaigns with Alibaba Cloud

This blog goes over why Alibaba Cloud is a big player in the cloud space, and why you should choose Alibaba Cloud to build highly scalable marketing campaigns.

Making E-Commerce Promotions More Effective - A Guide for SMEs

To stand out in the competitive e-commerce space, SMEs need to embrace a range of novel solutions to capture the attention of online consumers for key shopping events.

5 Foundation Tools for Digital Transformation Revealed

Discover 5 key Alibaba Cloud products that can help power your business' digital transformation by providing you with cost-effective scalability on the cloud.

How to Send Emails Using DirectMail

In this tutorial, we will show you how to send emails easily with Alibaba Cloud DirectMail (DM) service.

Four Key Stages of Digital Transformation for SMEs

The 'why' of digital transformation is no longer in question – what SMEs are dealing with now is how to gain the most out of it with as little disruption as possible.

MaxCompute-based NoxMobi Global Precision Marketing System

In this article, Yang Yang, Senior Architect at NOX, describes the NoxMobi global precision marketing system built based on Alibaba Cloud's MaxCompute.

Optimizing Alimama's Digital Marketing Solution with MaxCompute's Advanced Features

In this article, Liang Shimu, large-scale data processing expert at Alimama, will share typical application scenarios and advanced features of MaxCompute in Alimama's digital marketing solution.